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Reviewed 21 October 2016

I have posted below the email that we sent the hotel on three occasions.
I would never post a review if it was of a negative nature without first contacting the hotel to enable them to respond to my grievence, disappointment, first hand.They have never even had the courtsey to respond.
Please be aware of the points raised as it makes a difference to the cost of your stay.

Dates: 21/09/16 - 25/09/16
We returned yesterday to the UK from our holiday in Italy.
The first ten days we spent travelling around seeing the beautiful sights of Tuscany and looking forward to our stay at Villa Ariston for four nights, relaxing on the beach.
After looking at many websites I decided on and booked Ariston Villa as it had a pool, lovely gardens, but predominatley because it had a private beach which we both wanted.
This swayed the hotel for us as we thought we would be able to come and go on the beach as when we chose. Perhaps spend the morning driving round and couple of hours in the afternoon on the beach or visa versa.
Your Website reads thus;
''Il nostro hotel 4 Stelle Superior in Versilia, che in passato ha ospitato tra gli altri il celebre compositore Giacomo Puccini, dista soli 50 metri dalla spiaggia di Camaiore, e si compone di quattro splendidi edifici separati all’interno del parco: la Villa, la Torre, la Fattoria e la Duse.
Per i vostri momenti di relax e benessere il Park Hotel Villa Ariston offre una piscina all’aperto, una spiaggia privata, una wellness room, palestre, campi da tennis e un parco giochi per i bambini.''
The key words being: "una spiaggia privata"
In English:
''In the past, guests like the famous composer, Giacomo Puccini, have stayed at our 4-Star Superior Hotel in Versilia. The hotel is just 50 metres from the beach of Camaiore and consists of four separate splendid buildings,
situated inside a park: La Villa, La Torre, La Fattoria and La Duse.
For your relaxation and well-being, the Park Hotel Villa Ariston offers an outdoor swimming pool, a private beach, a wellness room, gyms, tennis courts and a playground for children.''
Other pages on the website states "Private Beach" in bold, it even mentions under the title "The strengths of Park Hotel Villa Ariston" "exclusive beach establishment".
This is furthter supported by beautiful photographs showing Villa Aristons beach.
When we arrived and booked in there was very little information given, unless asked, but saying this, the staff are very friendly and helpful. Our beautiful room didn't hold any information about the hotels facilities available or restaurant times etc.
My husband enquired at reception about the beach and was told there would be a discount charge for use as it was in partnership with someone else! Therefore not exclusive.
We very disappointed that we had been so misled, but had no option if we wanted to enjoy the beach as we had intended to do when booking.
I mistakenly thought the 38Euros was the full rate and we would be paying a discounted rate, so I was doubly disappointed to find this wasn't the case.
We therefore ended up paying an extra 144 Euros that we had made no allowance for, to spend time on the beach that your website clearly claims is part of the hotel Villa Ariston.
Park Hotel Villa Ariston is a beautiful hotel, exquisite buildings, with lovely, friendly, charming staff, in a fantastic location. It is just the issue with the beach so I hope you will look into the points I have raised and give consideration to compensating us for the unexpected costs we incurred.
I look forward to hearing from you.

Sadly we have heard nothing. BE AWARE THIS HOTEL DOES NOT HAVE A PRIVATE BEACH.

Stayed: September 2016
7  Thank Selbyluck
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC
Reviewed 16 October 2016

The property is set back from the main road, however just across from the promenade of the lido which takes you to the fine dining of the area. Thte hotel location is perfect for a true relaxed lido experience. Short distance to the other beachside communities. The gardens around the Villa offer a nice place for reading etc. Service is good. This is our 2nd visit to the property in 18 months. Would recommend for couples or families.

Room Tip: Courtyard views are very nice, upgrading should be considered.
  • Stayed: September 2016, travelled as a couple
    • Value
    • Cleanliness
    • Service
2  Thank Cynthia L
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC
Reviewed 16 August 2016 via mobile

If you boost a 4* Superior class and charge rates higher than 5 star hotels you give a legitimate expectation of a comfortable stay.
And you also expect to be able to discuss problems with a professional Manager.
Alas, none of the above was true at the Ariston.
At over €500 a night I cannot accept no porter to help you out with the luggage, a noisy minibar in the bedroom, a wardrobe with doors not working, only one "restaurant" (it actually is a pool bar).

Even worse, hygiene standards were not satisfying at all.
In 10 days I have never seen the pool being cleaned (you could also tell it by the hairs you found between your fingers when swimming). The breakfast chairs were ALL spotted with birds guano, and they did not change day after day... When I complained the waiters smiled and did nothing. See pictures enclosed...

I immediately asked to talk with the manager to be free to leave without penalty. He first agreed that he would try to improve but that he would not keep me against my will but the day after he WENT BACK ON HIS WORD and denied the early departure.
I even escalated to the CEO of the Hotel. A nice lady but without grip nor experience who anyway did nothing.

One more thing, trivial compared to what we experienced: also service was lacking at least. Everyday they could forget towels, courtesy shampoo or even their cleaning stuff in the bathroom...

It is a pity. The park and the buildings have a potential. The management is ridiculous, inept and outright mendacious.

Stayed: August 2016, travelled with family
5  Thank Odisseus841
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC
Reviewed 13 July 2016

Room Tip: We stayed in the Tower behind the main Villa, was a beautiful building overlooking a gorgeous garden. Very pleased with our room, although it would have been nice to have been able to make a cup of tea or coffee in your room, but there was no facilities.
  • Stayed: July 2016, travelled with family
    • Value
    • Location
    • Sleep Quality
    • Rooms
    • Cleanliness
    • Service
Review collected in partnership with Jet2holidays
This review is the subjective opinion of an individual traveller and not of TripAdvisor LLC nor of its partners.
Reviewed 28 June 2016 via mobile

Had a great experience,The staff are very friendly, they greet you with smiles, The food is delicious and diversified, The gardens are inviting, adorned with many beautiful places, picture perfect property. Will definitly come back.

Stayed: April 2016, travelled on business
1  Thank LaraFrancisElHani
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC
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