SW isnt the most luxurious flying experience but they do offer a lot which is why I exclusively fly SW domestically. Since I fly with my kids SW is the only way to fly. I get to board after the A group which gives me ample time to board and sit my whole family together without having to worry about seats. If you bring your own device (phone, laptop ipad etc) you have a ton to watch for free. Good Economy Flying Experience,
Oh and did i mention the best perk of all. 2 FREE BAGS.
Never change SW your customer friendly practices are whats bringing me and many like me back again and again.