Lost in CEO Kaufer's thread is this comment regarding the "contributors", that I think bears repeating. So---for lack of a better expression---here it is, straight from the horse's mouth:
"Regarding the 'anonymous contributors' for restaurant reviews from FaceBook... We found that the FB community will write reviews on FB, but if we make them join TA, very few will continue and give us their viewpoints (scores and text). We've opted to collect volume, even though some of them may not be as valuable as the ones collected directly on tripadvisor. Now, at least, we often have dozens of reviews on a restaurant, whereas before, we only had one or two. Not a perfect solution, but the best we've come up with so far.
For hotels and attractions, we still require full membership."
Tattoosydney, I hope you see this because I want to let you know you were spot in with your comment. You said:
"TA Jane says:
I'm sorry that I cannot confirm that a change is expected in the immediate future. I can only confirm that the complaints registered in this forum about the restaurant comments from "A Trip Advisor Contributor" have been read and discussed by a variety of staff members, and that I will continue to forward links regarding this issue to the appropriate department heads for review.
I translate as:
Yes, we know that you don't like them, but we don't care because we have decided that FaceBook is the way of the future, not you boring old contributors who actually try to create interesting content. However, one of us will drop in every now and then and make placating noises in the hope that you will all get sick of harping on about this.
Am I close, Jane?"
Jane then goes on to answer and basically say that TA does care. Plus she asks us members to click on the report inappropriate content link to report the useless "one-liners".
So...All this time, TA made us think that something was going to be done about the "contributors" without telling us exactly what that would be. On top of that, they wanted us to go through restaurant reviews and report the useless ones. Now, we find out that all along they had no intention of doing anything about this issue but still expect us to help them clean up the mess.
Well...now that I know that TA has opted to go with quantity versus quality regarding restaurant reviews, I will no longer hold out hope that any changes are in the works.
Instead I've opted to leave my restaurant reviews on Zagat and every now and then on Chowhound. Also, I'm going to look into Yelp. At least in these forums, there are no "contributors"--- everyone has to be a member and use a screen-name. Thus everyone is on equal footing.
Since the "contributors" thankfully, won't have access to the hotel and attraction reviews, I will continue to leave reviews in these categories.