We noticed that you're using an unsupported browser. The TripAdvisor website may not display properly.
We support the following browsers:
Windows: Internet Explorer, Mozilla Firefox, Google Chrome. Mac: Safari.
The latest reviews. The lowest prices. The perfect place to shop for hotels.

Story Deli

#4,685 of 17,948 Restaurants in London
Certificate of Excellence
₹₹ - ₹₹₹
Neighbourhood:
Shoreditch
Map
Satellite
Map updates are paused. Zoom in to see updated info.
Reset zoom
Updating Map...
Neighbourhoods
Neighbourhoods
Get directions
123 Bethnal Green Road | London, London E2 7DG, England
+44 7918 197352
Website
More Info
Add Photo Write a Review
Turn Your Opinions into Points!
Turn your opinions into JPMiles
Turn your opinions into PAYBACK Points
*You can enroll in only one programme at a time to earn rewards for reviews.
JPMiles / Payback Arrow
JPMiles / PAYBACK
50

69 Reviews from our TripAdvisor Community

Traveller rating
Traveller type
Time of year
Language
  • More
Showing 49: English reviews
Level Contributor
3 reviews
Reviewed 2 March 2017

This is the most incredible pizza! It's really unusual as the bread is super thin and crusty - almost like a pappadam or crispy pita. But the ingredients are also incredible - really really fresh and amazing combinations of tastes. We went as a group of 8 people and emailed back and forth with Lee who was incredibly helpful. He... More 

Helpful?
Thank Ellie E
London
Level Contributor
27 reviews
18 restaurant reviews
common_n_restaurant_reviews_1bd8 12 helpful votes
Reviewed 14 February 2017

Family run pizza place just around the corner from Shoreditch high street station. Personable service and cosy homely ambience, and the best pizza. I keep coming up with occasion and reasons to return ......

Helpful?
Thank Zeezee101
London, United Kingdom
Level Contributor
78 reviews
35 restaurant reviews
common_n_restaurant_reviews_1bd8 55 helpful votes
Reviewed 23 October 2016 via mobile

We have been following Lee and his partner since 2003, when they started Story Deli in the old Truman Brewery. Then we lost them and happily found them again in Bethnal Green Road. And now ... they moved again !! They are currently popping up on 8 Calvert Avenue in EC2: 10 minutes walk away from the previous location, around... More 

Helpful?
1 Thank LucaMT
London, United Kingdom
Level Contributor
10 reviews
8 restaurant reviews
common_n_restaurant_reviews_1bd8 4 helpful votes
Reviewed 20 September 2016

Story deli pizza have moved from this address, see their website for further updates, expected to return to Shoreditch in October 2016.

Helpful?
Thank DorothyE2
London, United Kingdom
2 reviews
Reviewed 10 April 2016

Pizza is simply delicious, only 100% organic and really really tasty ingredients are used. Amazing atmosphere, great interior and really friendly service. The best combination for a special dining experience. No sign outside the building makes Story Deli a proper hidden jam in the heart of Shoreditch.

Helpful?
Thank Andrea L
Level Contributor
27 reviews
20 restaurant reviews
common_n_restaurant_reviews_1bd8 10 helpful votes
Reviewed 27 February 2016 via mobile

Spicy one is my favourite, forget the name... Price is acceptable, like the dinning environment, though the place is not easy to find, as there's no sign at the front. Recommended!

Helpful?
Thank Michelleyuxy
London, United Kingdom
Level Contributor
10 reviews
8 restaurant reviews
common_n_restaurant_reviews_1bd8 4 helpful votes
Reviewed 19 January 2016

Wonderful setting, pizza and wine was delightful. This tranquil space is a respite from the mayhem of Shoreditch. A secret to be found.

Helpful?
Thank DorothyE2
London, United Kingdom
Level Contributor
7 reviews
6 restaurant reviews
common_n_restaurant_reviews_1bd8 1 helpful vote
Reviewed 17 January 2016

It's £18 per pizza. If 4 of you go, it's essentially £100. So why go? Well, it's a funny place, with no sign outside and the owner keeps the door shut - you have to knock to come in. So only those 'in the know' would ever eat there. The room is beautifully decorated and it's a one-man operation, although... More 

Helpful?
Thank Michael O
Peer, Belgium
Level Contributor
14 reviews
5 restaurant reviews
common_n_restaurant_reviews_1bd8 2 helpful votes
Reviewed 14 December 2015

Very nice and calming environment. We choose the pizza Story Deli. Pizza was different with his thin and crispy crust, but organic and has given the impression to be a lot healthier. We had to search for the restaurant, but it's really easy if u know it. U just cross the street when u come from Brick Lane and on... More 

Helpful?
Thank Tasha01111982
Guildford, United Kingdom
Level Contributor
14 reviews
12 restaurant reviews
common_n_restaurant_reviews_1bd8 3 helpful votes
Reviewed 4 December 2015

We were taken here by a friend and was very pleasantly surprised not only by the decor but by the pizzas which are so far removed from the standard doughy, thick tomato & cheese offerings from the usual places. With the entrance being just a door with an 'Open' sign, you really would need to know where you were going... More 

Helpful?
Thank Tom B

Travellers who viewed Story Deli also viewed

 
London, England
 

Been to Story Deli? Share your experiences!

Turn Your Opinions into Points!
Turn your opinions into JPMiles
Turn your opinions into PAYBACK Points
*You can enroll in only one programme at a time to earn rewards for reviews.
JPMiles / PAYBACK
50
JPMiles / Payback Arrow
Write a Review Add Photos & Videos

Is This Your TripAdvisor Listing?

Own or manage this property? Claim your listing for free to respond to reviews, update your profile and much more.

Claim Your Listing
Improve this listing

Restaurant Details

Rating summary
  • Food
    4.5 of 5 bubbles
    Service
    4 of 5 bubbles
  • Value
    4 of 5 bubbles
    Atmosphere
    4.5 of 5 bubbles
Average prices
US$ 41 - US$ 41
Cuisine
Pizza, Vegetarian Friendly, Vegan Options
Meals
Lunch, Dinner
Restaurant features
Seating, Waitstaff, Serves Alcohol
Location and Contact Information
  • Address: 123 Bethnal Green Road | London, London E2 7DG, England
  • Location: Europe  >  United Kingdom (UK)  >  England  >  London>  > Shoreditch
  • Neighbourhood: Shoreditch
  • Phone Number: +44 7918 197352
Description
Pizza made from 100% certified organically grown ingredients

Questions & Answers

Questions? Get answers from Story Deli staff and past visitors.
Posting guidelines
Typical questions asked:
  • Do you have gluten-free options?
  • Is there a dress code?
  • Do you allow dogs on the outdoor patio?

Staying in Shoreditch

Neighbourhood Profile
Shoreditch
The western front of the edgy East End, Shoreditch is a perennially trendy haven for anything “street” – be it art, food, or fashion. With its handful of well connected transportation links dotting its perimeter, along with an ever increasing variety of shops, hotels, bars, and restaurants, it's easy to explore this trend-conscious and youth-oriented neighbourhood. There's a lingering post-industrial grit about Shoreditch, but because it shares a border with “The City” financial district, the influence from its upscale neighbour can result in fascinating outcomes.
Explore this neighbourhood