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#2,601 of 18,161 Restaurants in London}
₹₹ - ₹₹₹Japanese, Sushi, Asian
38 Lexington Street, London W1F 0LL, England
+44 20 7287 9442
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  • Excellent57%
  • Very good29%
  • Average8%
  • Poor3%
  • Terrible3%
Travellers talk about
“spicy tuna” (32 reviews)
“temaki” (99 reviews)
“sushi” (107 reviews)
Closed Now
All hours
Japanese, Sushi, Asian, Vegetarian Friendly, Vegan Options
₹₹ - ₹₹₹
38 Lexington Street, London W1F 0LL, England
All Details
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Reviews (326)
Traveller rating
Traveller type
Time of year

1 - 10 of 263 reviews

Reviewed 1 week ago via mobile

Worst staff ever! Very very bad service. Had to wait 45 minutes to get one roll. Had a stroller and a baby and nobody even help with the doors!

Thank julyme3
Reviewed 2 weeks ago

Historically, the biggest Japanese diaspora is in Brazil and Yoobi reflects this half Japanese/Half Brazilian side. It's a beautiful simplistic wooden/bamboo-ish style restaurant with honestly the most original makis I've ever had in London. My top 3 makis are: - Crunchy veggie asparagus, avocado, carrot;...More

Thank dvpumas
Reviewed 10 October 2017 via mobile

This is my new favourite sushi restaurant in London. The spicy tuna is to die for. Will definitely be visiting again.

Thank TheaC89
Reviewed 29 September 2017 via mobile

I had a quick lunch here and it was super fresh, super tasty and altogether brilliant quick and healthy lunch option.

Thank Diana123123
Reviewed 22 September 2017

THis is mostly a sushi bar, but they serve it in cones. There are not many options to choose from, but everything is so tasty, so I guess they know what they are doing. I will certainly come back.

Thank Michael R
Reviewed 6 September 2017 via mobile

Delicious sushi! Its a must visit every time I'm in town. Quick, easy and tasty! Make sure you try spicy tuna its the best.

Thank Milena T
Reviewed 19 August 2017 via mobile

Temakis and Guaraná Antartica! People that work there so friendly too! Was a very good experience know there!

Thank Susi S
Reviewed 13 August 2017

The quality of sushi in London has steadily improved over the past couple of years and there are now so many places that serve very tasty food at decent prices that it's a little difficult to recommend Yoobi from a value perspective. The menu focuses...More

Thank Protik I
Reviewed 30 July 2017

Good service and great sushi at a good price. The only thing I think they could improve on is to have a slightly larger menu , otherwise all 5 of us had a fine meal.

Thank scratchitoff
Reviewed 29 July 2017 via mobile

The restaurant was spacious and without noise. We had a very kind Spanish waiter who helped us with the food. The food was good, different types of sushi and temakis, no like the normal ones. The price wasn't expensive at all.

1  Thank Carlos R
The go-to district for a good time in London, Soho
hosts a wealth of world-class theatres and a
compelling lineup of cafes, restaurants, pubs, bars,
and clubs. At Soho's core is London's original Red
Light District and the epicenter of the LGBT scene –
and thus the city's hottest nightlife. For shopping
enthusiasts, Soho is not only the home of London's
greatest concentration of boutique shops, but also the
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Questions & Answers
16 March 2016|
AnswerShow all 2 answers
Response from Alex W | Reviewed this property |
Sorry we were a walk in - was busy though so suggest checking
Improve this listing

Restaurant Details

Rating summary
  • Food
  • Value
Average prices
US$ 10 - US$ 24
Lunch, Dinner, After-hours
Restaurant features
Delivery, Takeout, Reservations, Seating, Waitstaff
Good for
Kids, Child-friendly
Open Hours
11:30 AM - 9:00 PM
11:30 AM - 9:00 PM
11:30 AM - 9:00 PM
11:30 AM - 9:00 PM
11:30 AM - 9:00 PM
11:30 AM - 9:00 PM
Location and Contact Information
  • Address: 38 Lexington Street, London W1F 0LL, England
  • Location: Europe  >  United Kingdom (UK)  >  England  >  London>  > Soho
  • Neighbourhood: Soho
  • Phone Number: +44 20 7287 9442
  • E-mail
Launched in April 2012, Yoobi, London’s first temakeria, takes inspiration from Brazil and pushes the sushi experience in an exciting direction. Freshly made temaki rolls, featuring uniquely developed flavour combinations, are served to eat in or enjoy on the go. A range of creative recipes use the highest quality natural ingredients; from their own rice blend to the finest sustainably-sourced fish and fresh wasabi to locally sourced vegetables. The name is derived from the word ‘yubi’, Japanese for fingers, which reflects the ‘hands on’ nature of Yoobi’s food.
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