Insadong was one of the most interesting areas we explored. The main street, Insadong-gil, is lined with shops selling traditional crafts, tea houses, art galleries, and restaurants, while the smaller alleys hold the real gems—from modern galleries to cozy tea shops.
Historically, it was Korea’s largest market for antiques and artwork. Elements of its past are clearly still retained through its modernization, with its cultural charm shining through. Exploring the backstreets with our local tour guide felt far more authentic and gave us a glimpse of the “real” Insadong.
With its eclectic mix of venues, styles, and price ranges, Insadong has something for everyone. It’s a great place to stroll, discover, and soak up Korean culture—trendy yet full of character, and well worth a visit.