Not so bad.
Good for family with childrens. Clean beach.
The sea water is not always clean because of seaweed.
The pool is ok,

I was this month few days ago in Elitsa and i am very disapointed from this hotel!! Me and my boyfriend got very bad virus and flu with terrible simptoms i was there just 4 nights and when i told the manager and the stuff they told us that this is normal and everybody has that also the kids so i was very scared...We spend 30 euro for pills and they didn't say even Sorry for that only bad attitude!!! Also we bouth internet card for 6 euro -2 hours only but this card didn't work at all in this hotel so we had to go with the laptop to another `hotel and we were able to use it just for 20 min when we asked for our money back at least for that card the Manager sad that she can not give us back once we opened!!!! Very bad policy with the customers and no respect at all,they ask only for money and nothing else so think about if you want to go and stay sick in your room 2 days and when you ask for your rights there will be nobady to help you!! I am Bulgarian but this is not the way to treat the people when they pay a lot for the service!!! Also the hotel is old and not very clean doesn't look like the pictures on-lain !!! I am saying the truth so the other people now what to expect!!!!

We had a very nice family stay here. Albena is comperatively quiet and small but perfect for those who just want sun, sea, sand and light-hearted vocations.

This 10-story hotel is very cosy, staff is very friendly and quite helpfull (don't forget to give tips to housekeeper, this makes life easier). Service and rooms are ok for 3 stars. Food (all inclusive) is very good and selection is wide.

There are entertaiment during the day and in the evening - shows for children. These entertaiment staff - young girls and boys - are very positive and energetic.

The hotel is standing on the beach and when you go out of the doors you immediately find yourself on the sea... and near the bar with cool beer and juice:-))

I am thinking about brining my friends with their children there next year.

Me and my wife spent 12 days in July this year in Albena in hotel Elitsa, which is situated on the beach, so we vent to sleep every night listening the sounds of the sea, it was very romantic.
The hotel itself was very clean, had a beautiful wiev from the balcony on the Black Sea, the stuff was polite and the food was simply excellent. The beach is long, was not to crowded, and the sea was warm.
Albena is a quiet, friendly, very relaxing place, noone harras you to buy something or to go to a certain restaurant, we could really enyoj our stay.
Since this was our fifth holiday in Bulgaria, it was no surprise for us. Every time was very nice there, so we like this country very much.
The Dolphinarium in Varna is well worth a visit.
We plan to return in the same hotel next year, thats for sure!