I picked this based on Trip Advisor reviews and wasnt disappointed. The hotel is in a great location next to Zona T in Zona Rosa full of modern bars and resturants and a very safe area. If you want authentic South America dont pick this. But if you are wanting to stay in Bogota I dont think you want authentic in the place you stay you need it in the places you visit. Staff were unbelievably helpful and friendly. Breakfast pretty good but not amazing. Room perfect. Internet is limited if you want it free otherwise its $10 a day. Expensive and should be free.

I've spent there 2 weeks. Overall my experience is very positive:
Pros:
Staff is very friendly and helpful. Their English is good (quite rare for Colombia). Location is just great: few minutes walk to Andino shopping mall, up to 10 minutes walk to Carulla supermarket and to the nearest Juan Valdez coffeeshop, numerous pubs and restaurants are just few meters away.
Breakfast is fairly good (not big selection, but all is fresh and tasty). Rooms are big enough and clean (See my picture). It can be a little bit noisy on Saturday night, but if you take a room facing to the inner yard situation should be better.
Cons:
The internet. They have free package which won't allow you to get to youtube, download anything resource with .mp3 suffix and also block many other sites, and $10 per day packages without these limitations. They both work quite bad, wi-fi connection is getting lost, so you try to get connected to access point located at another floor. They should definitely improve it.
Like I said before overall, my experience was very positive and I would definitely prefer that hotel on my next travel to Bogota

I did enjoy my stay. Staff was very friendly and helpful at all times. My plane arrived early so I missed Bogota's traffic and was there about 2 hours earlier than expected. They assigned me a room inmediately. Transportation was easy and always available by personnel known by the hotel. Close to major trafic ways and the "zona rosa" were the action goes on... It is a business type hotel. Great services like internet connection, restaurant on site (great breakfasts) but no pool.