As mentioned by other reviewers; great idea for a hotel; low cost, original and unique, no fuss.. and there's a huge demand for this kind of hotel in a popular city like Copenhagen, but unfortunately it doesn't live up to expectations.
It doesn't feel clean and is quite used and battered, and if you get a medium room- make sure you don't have any luggage because there's no space at all to put it in the room.
We asked a receptionist where we could go for dinner to try some local cuisine- all she could think of was the in house sushi restaurant- which had incidentally closed at 8:45pm!?
We had friends staying at First Hotel St. Petri and asked her how best to walk there. The receptionist hadn't heard of the hotel, and after she spent 10 minutes on the computer we decided to abandon the request and find our own way.

The Lobby is cool but empty, and with the right marketing/ music/ people could be the hottest place in town, as could the hotel, with the dusty carpets in the rooms removed- fresh paint and staff training.
For the price you're better of staying at one of the local chains instead.

I got really excited of the idea of this hotel when I found it from the web. The room with the tent was my favorite. Because I was traveling with my friend we did not take that room but If I was with my boyfriend that would have been my choice. The website was giving a lot to expect but I really should have read these opinions before the visit. The hotel was a great dissapointment. The room was ok to sleep but everything is old and worn, corridors smell for damb and dirty. Only one of the staff was kind and smiled to us. So we did got a GREAT laugh with my friend of our " Design hotel experience". I did not find if the designers were real but I could have done the same at home.

The location was good and the breakfast was fresh and tasty.

The hotel does not clean the rooms while you are staying there. After 3 nights we had to ask that our rooms be cleaned (and were informed that they normally do not do that) and for them to fill up on toiletries. The pillows were the most uncomfortable we have EVER experienced - filled with lumps. You can hear everything happening in other rooms and in the corridors. The whole hotel is very run-down with holes in sofas and burn marks on bedside tables. The room was very cold. When we asked to change rooms we were told that it would cost us 12 EUR.
Pros: very good location (get a room facing the yard = quiet), kind staff, good sushi restaurant, great breakfast buffet.

Having been excited by the beautiful rooms shown on the Hotel Fox website, we were keen to see ours... and at first we were disappointed. It was a typographically presented artistic expression - i.e. writing on the walls. But it grew on us and we were glad of our choice in the end. I guess if a pic on the website attracts you though, its worth asking for that room specifically.

Re: Location - good. Wondering around the corner we found eclectic coffee shops and cafes were gladly spent time in. We could walk where we wanted to go for the most part as well, with the shopping mile a few blocks off, Tivoli a 10 minute walk - and just five or six blocks from two underground/overground stations that took us to/from the airport in 20 mins.

Service was not so great... but not appaling.