We previously stayed at a rather over priced, over rated hotel in a rather inconvenient part of Athens, and this hotel was recommended by a Greek friend who lives in Athens.
And what a great recommendation!

Initially the area looked a little dodgy, but it turned out to be surprisingly safe, convenient, (right near the Acropolis), and a haven above the busy hustle and bustle of the Athenian streets.

The roof Top pool deck was incredible! We spent a good few hours lying around the pool, drinking in cocktails and taking in the view of the Acropolis and Parthenon.

From arriving at the hotel, (and clumsily dropping my passport behind a glass partition at the counter, where the staff went out of their way to help me retrieve it), to the small but well appointed rooms, this hotel was definitely a win.

I would certainly recommend this to any traveler, and I know where we will be staying in Athens in August 2012!

Our standard double room was very small but had everything you needed. Hotel is located in somewhat shifty area with loads of streetwalkers about, but it is quite a quick walk 9about 7 min) to Monastriki (just stick to the main road at night as some of the back alleys are quite scary). The folks that work here were all very friendly and pleasant - eventhough we checked in at 4 am.. The rooftop area is divine: nice pool and lounge area, and the restaurant served some really good food (i had a club sandwhich with truffle oil which was yum).

This trip I searched for a change of scene for my 4th Athens visit this year but found no hotel that did not suffer from at least one critical shortfall (overheated rooms, poor wifi, no garage, rude staff or, in the case of the near faultless Grande Bretagne, out-of-budget prices...) so back to the Fresh. Happy. It is striking that after all these years the same staff retain such enthusiasm - all of them. We are now very used to the area which although not the smartest is really not dangerous. We walked happily down to Monastiraki for a kebab in 5 minutes and into Psirri for good home-style cooking in about 3 - no discomfort of any sort. Good choice of snacks and main courses in the rooftop bar/restaurant. Garage beneath the hotel. Fast wifi throughout. Only minor gripe (did I mention it last time?) is that frieds eggs, bacon, sausages, omelette tend to be cold and chewy by the time you get to them at breakfast - but there is plenty of other lovely stuff to choose from (cheeses, cold meats, yoghurts, honey, pastries, toast, fruit, fresh juice......). Oh yes, and there was the upgrade - thank you, thank you, thank you. But even without that very, very good value.

This is really an excellent boutique hotel. As long as you can handle the slightly rough and tumble nature of the neighborhood that it is in (we had no troubles but this is not an elegant part of town), this is great value for money. Playfully decorated, the hotel looks good and has a light and colorful contemporary feel. The staff are super friendly and very nice. Our room was on the smaller side but it was fine and the bed was comfy. We did not experience noise from the bar/restaurant - we were on the 7th floor. Awesome Korres products were provided in the bathroom - these were much appreciated and good to see local Greek companies being championed. The breakfast is particularly delicious and the fresh orange juicer is a nice and unusual touch. The breakfast room is also beautifully decorated. When we were there, Xmas decorations were up and this was very nice. There is a small, clean and modern gym which I used and was quite happy with. All in all, a very good experience.