The Villa de la Palmera is a gorgeous villa, with interior salons and rooms that are beautifully decorated, including with antique oil paintings and china. The big negatives are the inconvenient location and lack of service. The hotel is on a busy (and noisy) main road across from the Real Betis football stadium. It is far from the city centre, so you need to take either taxi or public bus to get to the centre. There are no restaurants or shops near the hotel at all. That being said, the bus trip to the centre is fairly easy and convenient. Unlike many other "villa" type hotels, this hotel places little value on service. While the staff were generally helpful, there is no information of any kind in the rooms so we had no idea how to make a phone call, when we could get food, etc. and certain things in the room were broken. When I made the reservation I e-mailed them asking for confirmation that the pool would be open during our stay (because this was very important to us) they replied with confirmation that it would be open, but we arrived to discover the pool empty (in late April) and unusable and their explanation was that it rained a lot in April so they needed to empty the pool to clean the water - so we never got to use the pool, which was the specific reason we chose the hotel. The bottom line is that the significant negatives and relatively high price make this hotel poor value.